Unveiling Our New Customer-Oriented, Solutions-Focused Website

We’ve recently unveiled our new website layout, which will help potential customers quickly and easily find the solutions that best fit their business. The new website also allows potential customers to easily find applicable case studies, and return on investment calculations.

“Our label printing equipment is easy to use and we wanted our website to be the same,” explains Afinia Label President, Mitch Ackmann. “The team has done a great job at making it easy for anyone looking at label printing and finishing equipment to find the best solution for their company.”

The new website layout allows users to begin their search based on their industry, and offers an easy-to-navigate layout to display our solutions.

“We’ve talked to numerous customers about their experience with our products, and have received great feedback. All of our case studies are easy to find, so potential customers can quickly see how the product is successfully being used in their respective industry.” says Mike Atkins, National Sales Manager.

We also offer an ink cost calculator, and free printed label samples (which includes a description of actual ink cost). “We think it’s important for people to see for themselves what kind of return on investment they can experience with our machines, and to be able to see what their labels will look like before they make a purchase,” says Atkins.


Afinia Label emerged as a digital label printing system leader in 2012 when we collaborated with Memjet to co-develop a commercially viable narrow web label printing solution. We are now one of the largest distributors of Memjet-based label printers in the world, and a leader in specialized printing solutions. Our twenty-year history includes leadership in disc duplication, 3D printing and, most recently, digital label printing.